Fajarbaru rebrands as FBG with focus on sustainability

FAJARBARU Builder Group Bhd has officially rebranded as FBG, reflecting its commitment to sustainability and innovation in the construction and property development sectors.

With a new tagline, “The Makers of Tomorrow,” FBG aims to lead with a forward-thinking approach while maintaining its focus on quality and service excellence.

As part of the rebranding, Fajarbaru Builder Sdn Bhd and Fajarbaru Land (M) Sdn Bhd are now renamed FBG Builder Sdn Bhd and FBG Land Sdn Bhd.

“Building upon close to 50 years of heritage, we are now embarking on the next chapter of our story as we sharpen our focus towards the future. This rebranding is not just about celebrating our past, it is about defining our future rooted in sustainability and is a testament towards our enduring legacy as well as our vision to leave a positive imprint on the communities that we serve.

Having said that, we are embracing a renewed focus on innovating for a better world. Our new tagline “The Makers of Tomorrow” embodies this very commitment, signalling our dedication towards creating a sustainable legacy for generations to come. I hope that we continue to foster long-term trust among our customers, investors, as well as business partners,” group executive chairman, Tan Sri Datuk Sri Chan Kong Choy said. –TMR