RWG targets 30m visitors

The number of tourist arrivals has shown encouraging growth since the resort resumed operations in stages in September last year

by SHAFIQQUL ALIFF / pic source: resortsworldgenting’s Instagram

RESORTS World Genting (RWG) believes that it will reach the target of 30 million visitors on the borders reopening.

RWG senior VP of sales and marketing Spencer Lee said the number of tourist arrivals has shown encouraging growth since it resumed operations in stages in September last year and they were preparing for the reopening of the border.

“We are optimistic that the theme park and family attraction unit has positive business prospects supported by the reopening of the border gates starting today and is expected to return to pre-pandemic levels of 30 million people starting this year,” he said in a press conference after the The Malaysian Association of Tour and Travel Agents (Matta) Fair partner announcement ceremony yesterday.

“We are very confident in the business prospects and expect the recovery aspect to involve a positive tourist presence this year backed by the border opening and ready to operate at the highest capacity to meet the expected surge in visitor attendance,” he added.

Lee said that the company also expects to see an increase in sales as a direct result of our attractive offers, discounts and promotions, both online and on-site at the Matta Showcase.

“Through this initiative, we also want to show our support to local agents who will represent and sell RWG’s offerings.

“We would like to thank Matta for this industry-led collaboration. We are confident this will further strengthen our existing relationship while presenting mutually beneficial prospects and opportunities for further engagement in the future,” he added.

RWG will be the official resort sponsor for the upcoming National Matta Fair which will be held on April 9 and 10, 2022, at the World Trade Centre, Kuala Lumpur.

Matta also expects its sales to increase by 20% to RM40 million compared to the previous exhibition of RM25 million in sales during the Matta Fair to be held in November 2021.

Matta honorary secretary-general Mohd Faeez Mohd Fadhlillah said more than 20,000 visitors are anticipated to attend the exhibition.

“The (border) opening would also revive the affected industries, further leading to the positive growth of the country’s tourism sector,” he said.

Matta Fair will bring together about 348 exhibitors, 86 organisations, 29 travel agencies and seven national tourism offices.

Mohd Faeez added with Malaysia having one of the highest vaccination rates in the world and the reopening of international borders, local tourism industry players are already preparing to welcome both domestic and international tourists.

“We are optimistic over the immediate prospects as the industry initiates marketing and promotional activities, which will further spur the nation’s economy while recalling tourism-related workers affected by the pandemic.

“The multiplier effect of tourist spending will also boost local economies and the many sub-sectors in the tourism industry,” he said.