It offers Malaysian viewers more entertainment choices while focusing on interactivity and engagement initiatives
by AZALEA AZUAR / Pic Source: Mola Sport’s Facebook
SOUTH-EAST Asia’s Over-the-Top (OTT) multimedia company, Mola TV, has finally reached Malaysia where it will offer more entertainment choices while focusing on interactivity and engagement initiatives.
These include song requests at live concerts and questions during talks by top celebrities, as well as featuring premium series and movies by top filmmakers such as Yellowstone, Catch 22 and For Life, and live sports events like UFC, Bellator MMA, Belgian Pro League, French Cup and Serie B.
The platform also includes “Mola Chill Fridays” where fans can interact with international musicians such as Kehlani, Seal, and Charlie Puth, and request songs from them.
Viewers can also post questions to celebrities such as Francis Ford Coppola, Michael Douglas, Gary Vaynerchuck, Mike Tyson, Susan Sarandon, Sharon Stone and John Travolta as they share their life experiences and lessons on “The Mola Living Live” interactive talk show.
Moreover, Mola also has its own recording label which signs up the top new talent taking part in its social media engagements.
Mola’s official representative Mirwan Suwarso said the firm also empowers the communities to hone their skills, talents and knowledge in the music and sports industries beyond their geographical boundaries to be successful internationally apart from engaging viewers.
“We want to become a part of the community, which is why we are so focused on creating programmes and activities that do more than just entertain our viewers,” he said in a statement.
Mirwan also said that their launch is timely due to the increase in the country’s household penetration of Subscription Video on Demand driven by the rise in the adoption of OTT video service platforms.
With the support from its local partner in Malaysia and founder of Sedania Corp Datuk Azrin Mohd Noor, Mola will act as a localised media content platform not only for both local and foreign audiences.
“We are thrilled to play an instrumental role in bringing Mola to our shores to expand the ecosystem and create another platform for our very own local content producers to showcase their creative works to the international audience,” he said.
The company’s market expansion also covers Singapore, the UK and Italy, riding on the exponential growth of the global OTT market.
Mola is also offering subscribers a free one-month trial and a flat rate of RM34.99 thereafter.