It has not been easy for business owners to survive the challenges brought by the COVID-19 pandemic.
Although Malaysia is expected to move into an endemic phase with more industries opening up, businesses that haven’t been able to operate as usual for an extended period suffer more than the rest.
COVID-19 has also transformed the business landscape, requiring merchants to digitalise their businesses quickly to not be left behind.
However, many small and medium enterprise (SME) owners are still concerned about the costs of adapting to this new norm.
Digitalising businesses from RM1.30 per day
Understanding the burdens of SME owners, Celcom is offering services to help businesses go digital from as low as RM1.30 per day, regardless of industry background or business size.
This initiative is helpful for SME owners who want to digitalise their businesses easily, without requiring a huge capital.
To remain competitive, merchants should try their best to retain existing customers, whilst attracting new customers.
This is where digitalisation comes in, because it allows businesses to have an online presence and reach a wider group of potential customers.
While a lot of SME owners are still reluctant to try new things like digitalising their operations, the fact is that many of them are already operating beyond their maximum capacity. Thus, Celcom wants to help provide solutions that will ease their burden and work processes.
With Celcom, there are a variety of plans and offers available to help optimise business operations. SME owners can easily personalise the services they require based on their needs.
In fact, to further encourage the digitalisation of SME businesses, Celcom is offering a free Business Suite package for the first three months, along with an additional 30% in savings through the PENJANA initiative. Find out more on this website.
Celcom supports BH business forum initiative
Celcom also collaborated with Berita Harian and REV Media Group to organise Forum Perniagaan PKS BH 2021 on October 14 and 15.
Among the topics discussed were problems and issues faced by SME owners, as well as solutions to help them get back on track.
The forum brought together industry experts who are knowledgeable in the SME industry, such as:
– Mahadhir Aziz, chief executive officer of Malaysia Digital Economy Corporation (MDEC)
– Iskandar Dzulkarnain Abd Razak, head of sales & business account management, Celcom Axiata Berhad
– Farizal Zainudin, chief financial officer of Bukit Bintang City Center (BBCC)
– Rizal Nainy, chief executive officer of SME Corp Malaysia
Besides that, National Entrepreneurship Institute chief executive officer Muhd Firdaus Azharuddin, Bumiputera Retailers Association (BRO) president Datuk Ameer Ali Mydin, Terato Tech founder Reza Razali and Sugarbomb founder Ahmad Azhari Rosli also shared stories on the ups and downs of their businesses.
A total of five forum sessions were broadcasted live via the Forum Perniagaan PKS BH 2021 microsite.
For SMEs interested in digitalising their businesses, visit Celcom’s website today.
This article originally appeared in Berita Harian with rights to be republished on The Malaysian Reserve.