MDEC partners CEDAR for SMEs digital accelerator programme

by NURUL SUHAIDI / pic by TMR FILE

THE Malaysia Digital Economy Corporation (MDEC) is partnering with the Centre of Entrepreneur Development and Research (CEDAR), to Catalyst small and medium enterprises’ (SMEs) digitalisation adoption through its structured Accelerator Programme.

MDEC CEO Mahadhir Aziz (picture) said SMEs are hit hard by the pandemic and need to relook at various aspects of their business beyond digital marketing.

“Many SMEs are still in the dark on how to take the first step to adopt digitalisation and the SME Digital Accelerator programme aims to help them overcome barriers hindering digital adoption and propel the business further as we chart our course towards economic recovery,” he said in a statement today.

As part of the partnership, CEDAR will provide a new and interesting business diagnostic platform for SMEs to evaluate what would be the greatest solutions for them, whether financial, technological or business demands.

The programme is designed for SMEs with a mission to help increase revenue, reduction of man-hours and/ or reduction of process time cycle.

This includes a three-day online training workshop where qualified SMEs will be exposed to ‘Lean Model Canvas’ and ‘Design Thinking’ modules, plus technology matching with a choice of over 400 Technology Solution Providers (TSPs).

SME Bank Group President and CEO Aria Putera Ismail said with over 400 TSPs including partners such as Unifi and TM ONE, this initiative will get SMEs to be onboard the digital bandwagon as aspired by the government.

Additionally, the business outcomes will be assessed using the CEDAR Enterprise Lifecycle Scoring Assessment (ELSA) tool in which the report will help SMEs identify which areas of improvement are needed to be tackled.

CEDAR will also provide other facilities namely ScoreXcess, a digital platform that enables entrepreneurs to apply for business financing online from multiple financing agencies or institutions simultaneously through one single application.

MDEC reiterates its commitment to accelerate the Malaysian digital economy through its active role.

“We will continue to push forward the digitalisation needle in our bid to establish a progressive digital nation, advancing an inclusive digital economy and digital sovereignty, in line with our vision as well as the goals of the Malaysia Digital Economy Blueprint (MyDIGITAL),” Mahadhir said.