The partnership is aim at providing the lower-income group an opportunity to become entrepreneurs
By LYDIA NATHAN / Pic source gogopasar.com
THE National Higher Education Fund Corp (PTPTN) has partnered with FGV Agro Fresh Technology Sdn Bhd (FGV Agro Fresh) in an aim to assist the lower-income groups in becoming entrepreneurs by entering its online grocery platform, Gogopasar.
FGV Agro Fresh is a wholly-owned subsidiary of FGV Holdings Bhd and runs Gogopasar, a platform which sells groceries and daily necessities.
Its business components include fresh produce, cash crops, paddy and rice, animal feed, livestock and dairy farming.
Gogopasar started operating in mid-March last year and has received RM10 million investment injection from FGV Holdings, making it the first start-up company to receive the investment.
PTPTN said the collaboration will allow the ‘Gogopreneurs’ to introduce and sell products within the Klang Valley via the platform.
“PTPTN will provide RM100,000 to 20 borrowers under this category to start their business with the assistance of FGV Agro Fresh.
“Every borrower will receive RM5,000 for each Gogopreneur package, which will include a two-door custom chiller, training with six months of monitoring, marketing materials, banners, car stickers, caps and T-shirts,” it said in a statement yesterday.
PTPTN said those interested may apply for the programme while the borrower and low-income status will be determined by the State Zakat Board, followed by an interview session for shortlisted individuals.
“We hope this collaboration will be able to help and provide opportunities to borrowers so they can continue to sustain livelihoods despite the negative impacts from the Covid-19 pandemic.
“The pandemic changed the landscape of people’s lives, especially their daily activities.
“E-commerce became the choice of making purchases, bringing about a positive impact to online businesses. We hope with this partnership it will garner more support for the community as the nation moves towards digitalisation,” PTPTN said.