Selangor Entrepreneur League 2021 to aid 350 entrepreneurs during MCO

The programmes will be implemented with blended learning which is a combination of webinars, e-learning and even physical learning

by AZALEA AZUAR / Pic Source: PKNS

THE annual Selangor Entrepreneur League 2021 will kick off with four categories which are Tunas Business Programme (PROTUNe), PKNS Graduate Entrepreneur Programme (GROW), SAY ASPIRE and SAY LEAD.

State Development Corp of Selangor (PKNS) CEO Siti Zubaidah Abd Jabar (picture) said during the nationwide lockdown period, the programmes will be implemented with blended learning which is a combination of webinars, e-learning and even physical learning.

“We have implemented this programme since April 14 this year and participants can continue to learn entrepreneurship knowledge continuously even after the programme ends. In addition, learning will be through the learning management system, a programme made specially for PROTUNe,” she said.

Siti Zubaidah also said the Selangor State Entrepreneurship Division will provide a platform called the digital counter where entrepreneurs would be provided with consultations, advice and suggestions.

“The entrepreneurs would receive consultation from the Selangor State Entrepreneurship Division where they will try to help entrepreneurs and solve problems by giving suggestions and keeping in mind their existing infrastructure either on the part of the state government and so on.”

She also said the GROW programme last year managed to run 90% of its programme online.

“If you look at the records in 2020, sales from GROW entrepreneurs have reached RM4.45 million within six months. This is the second-highest sales revenue during the GROW programme implemented since 2006,” she said.

It shows that even during the first Movement Control Order (MCO) period, it does not affect the business initiatives implemented by GROW entrepreneurs, with the help of consultants.

“The opportunities obtained by GROW entrepreneurs are very large and it also provides employment opportunities to those who are affected with an increase of 21%.

“Our GROW participants managed to increase sales up to 4%. Apart from increasing employment opportunities, they have also obtained or extended these business opportunities by appointing agents of 400 people. So, those efforts will continue to be implemented this year,” said Siti Zubaidah.

According to Selangor Housing and Urban Wellbeing and Entrepreneur Development Committee chairman Rodziah Ismail, the

PROTUNe category is for secondary school students, while GROW is for university graduates who are entrepreneurs.

“The third category is SAY ASPIRE with the participation of Selangor youth entrepreneurs who are ‘export-ready’ while the last category, SAY LEAD consists of entrepreneurs with disabilities selected from various sectors in the state,” she said during the virtual launch of the programme.

The programme is a joint effort between PKNS and the Selangor Youth Community (SAY) to produce entrepreneurs in Selangor from various sectors.

About 350 entrepreneurs from the state will be participating in Selangor Entrepreneur League 2021.

“Ever since the Covid-19 pandemic began at the end of 2019, we see entrepreneurs trying their best to adapt to the reformations in their respective businesses,” said Rodziah.

This programme would help create competition among young entrepreneurs. At the same time, it acts as a networking platform where participants would share their knowledge and experiences, as well as learn from each other.

SAY CEO Nurul Azwa Rodzi said currently, the MCO has made it difficult for them to carry out their market penetration strategy where they would have to take their entrepreneurs on business trips.

“So, we will run in stages starting from Asean countries, then to the halal countries segment and other countries that will be identified based on the potential of the company. At this point, we are also launching sales overseas through e-commerce programmes in collaboration with agencies,” she explained.