by TMR / pic by BLOOMBERG
COCA-COLA Bottlers (Malaysia) Sdn Bhd appoints Louis Balat Joseph as the new Chief Executive Officer (CEO) of the Bottling Investment Group for Singapore, Malaysia and Brunei, effective 1 January 2021.
Balat will succeed the current CEO of the Bottling Investment Group for Singapore, Malaysia and Brunei, Barry O’Connell.
Balat brings with him 23 years of experience with The Coca-Cola Company.
He has held positions of increasing scope and responsibility across Franchise Leadership, Customer & Commercial Leadership, the Stills business, the company noted in a statement.
In his latest appointment as Global Vice President of World Without Waste, Balat led the operationalisation of World Without Waste, working closely with company and system partners to drive in-market execution of initiatives geared towards delivering on The Coca-Cola Company’s sustainable packaging goals.
Balat has also served as General Manager for Colombia and Ecuador, as well as for the
Andina Franchise Unit (covering Columbia, Ecuador, and Venezuela); thereafter, he served as Stills and Emerging Brands Vice President for the Latin Center Business Unit before moving into his current role.
“I am excited to take on this role and look forward to working closely with partners to serve consumers in Singapore, Malaysia and Brunei.
“Sitting in one of the fastest-growing regions in the world and as countries are looking to build back better from the COVID-19 pandemic, Coca-Cola remains committed to its journey towards becoming a total beverage company that creates a lasting, positive difference in the local communities,” said Balat.
In preparation of his new role, his family will join him in relocating from the US to Singapore.