CADS: Companies need to create data-driven culture post pandemic

Management needs to communicate with talents within the company to know what infrastructure is needed to ensure a smooth transition

By ASILA JALIL / Pic TMR

COMPANIES and employees need to be data-driven in day-to-day operations to make the right business decisions.

In a webinar organised by the Centre of Applied Data Sciences (CADS) yesterday, its CEO Sharala Axyrd (picture) said the pandemic has accelerated the take-up and altered the way organisations view data sciences, thus making it a must for organisations to digitise.

“You cannot talk about digitisation without mentioning data-driven organisations. Every employee needs to be data literate, everybody needs to speak data.

“Upskilling alone is not enough, it is tied to leadership and strategy within the company,” she said.

Axyrd said the initiative and efforts must take place from the top management before it is trickled down to the whole operation.

“The moment you start upskilling and getting everybody in the organisations to talk data, you start creating a culture where people understand why certain data is needed,” she said.

She also cited that one of the companies CADS worked with has made data literacy as a talent retention programme.

She added that companies often face challenges when they want to implement data culture in an organisation.

She highlighted the mistake companies often make when they want to digitise their operations is investing on equipment and infrastructures that they may not need or do not know how to operate.

Axyrd said the management needs to communicate with the talents within the company to know what infrastructure is needed by different departments to ensure a smooth transition towards digitisation without wasting resources.

“You need to have a talent to say what kind of infrastructure they need. This is a mistake a lot of companies make.

“They are very dependent on the vendors to get everything and anything that is available out there, but they do not know whether that is what the business needs.

“Before investing in an infrastructure, get the team to understand what they need for digitisation, what is the data required and then spend your money on the equipment needed,” she added.

Meanwhile, Prof Dennis Campbell from Harvard Business School said traditional organisations have to look at the matter in long-term perspectives and realise the need to respond to digital innovation that is accelerating during the pandemic.

He said this will also prepare organisations for future unprecedented problems that may occur.

Leadership in an organisation also plays a key role in steering the company to realise the importance of innovation and adapting to the next phase in operations which include data and digitisation, said Campbell.

“If you want to maintain employment, it is all about upskilling and also adapting your organisation, as well as innovation, so you can maintain growth in the future,” he added.