Affin Bank introduces AffinMax for SMEs

By S BIRRUNTHA / Pic BLOOMBERG

AFFIN Bank Bhd has introduced AffinMax, a new corporate Internet banking platform for small and medium enterprises (SMEs), as well as its corporate clients.

In a statement recently, the bank said the platform is fully secured, easy-to-use and offers one-stop access to the bank’s financial products and services, covering cash management, trade finance, SMEs and retail products.

Businesses that have signed up for AffinMax will be offered two extensive banking solutions. One of them is the AFFINWRKFZ, which is a comprehensive business and talent management solution to future-proof businesses.

Another solution known as the AFFIN360 is a robust payroll solution which covers business compensation and benefit plans for employees.

The AffinMax platform comes with a complete suite of cash management solutions which integrates the financial supply chain module and liquidity management system. Affin Bank president and group CEO Datuk Wan Razly Abdullah Wan Ali said this integration allows clients to experience a wide range of banking solutions within a single platform in carrying out their daily business operation.

“In line with our new identity to be ‘Always About You’, this comprehensive banking solution has been designed to ensure that clients and business owners can always access to the bank’s banking pro- ducts and services,” he said.

Additionally, Affin Bank also unveiled the AffinMax mobile application which has been designed to help clients in performing their business transactions on-the-go, reaffirming the bank’s commitment in offering a new digital banking experience to all customers.

The mobile application allows clients to have full control and management of their business’ finances in a comprehensive manner, from monitoring cashflows to managing payroll and submitting applications for trade transactions.

In conjunction with the launch, the bank will also be collaborating with its digital partners ranging from financial technology to

e-commerce solution providers, to help SMEs digitalise and optimise their businesses amid a challenging business environment.

This collaboration is expected to demonstrate the bank’s commitment to growing and connecting SMEs to the right digital ecosystem and suitable banking solutions for their financial wants and needs.

Following that, SMEs and retail clients also stand a chance to win e-vouchers worth RM250,000 from Billplz, Shopee, Vetton and many more by downloading Affin Bank’s SME Colony mobile application.