The digital TV service provider is keen on developing new services like pay-TV, multi-screen or other related services sought by Malaysian broadcasters
by NUR HANANI AZMAN/ pic by BERNAMA
MYTV Broadcasting Sdn Bhd is looking to collaborate with Malaysian broadcasters to introduce new services like pay-TV and multi-screen services by 2022.
Established in 2014, MYTV was appointed to develop and operate the infrastructure and network facilities for digital TV services in Malaysia.
To strengthen its presence in the country’s broadcast industry, MYTV is poised to expand its service offerings in this market due to huge demand.
MYTV CEO Mazlan Mahdi said myFreeview needs to offer more than just being a free-to-air digital TV platform.
He said the group is currently in talks with broadcasters to find suitable contents to push these services through.
“We are keen on developing new services like pay-TV, multi-screen or other related services sought by Malaysian broadcasters.
“It would be an eye-opener for viewers to know that besides Astro and HyppTV as pay-TV platforms, MYTV can enable (such) seamless services too,” he told The Malaysian Reserve (TMR).
myFreeview is the government’s initiative to provide free Digital Terrestrial Television (DTT) to the public which provides the nation with sharper transmissions.
It is a digital TV platform with no monthly fees featuring 15 high-definition channels and six radio channels.
The DTT project is spearheaded by the Communications and Multimedia Ministry and supervised by the Malaysian Communications and Multimedia Commission (MCMC).
Since 2016, MYTV has distributed two million myFreeview Set-top-Boxes (STB).
“However, due to issues like recipients’ change of address, some of the STBs were returned to the centre,” he added.
Hence, MCMC in May encouraged the bottom 40% (B40) households and people with disabilities (OKUs) who have yet to receive their myFreeview decoders to register their interest as recipients.
The government through MCMC has allocated 300,000 more decoders to B40 households and OKUs across the country.
MCMC said this was in addition to the two million free decoders previously allocated by MYTV and the cost of these recorders were fully borne by the government.
After the May 31 deadline, MCMC reviewed the eligibility of new applicants and the decoders are scheduled to be delivered to the recipients via courier service in stages beginning June.
TMR in February reported that MYTV was also looking to introduce multi-screen delivery via a dongle or over-the-top (OTT) solution.
Mazlan added that the OTT segment has room to grow and has yet to reach a saturation point, unlike other sectors like telecommunication.
The OTT platforms such as iflix and Netflix, also known as streaming media services, attracted viewers especially when cooped up at home during the restricted movement period.
Last week, industry players said regulations are needed for OTT companies, similar to how telecommunication companies are regulated in every country.
Recent media reports noted that Spain and India indicating they will regulate OTT players.
However, regulators in the South-East Asian region have made no such move.