BMW Malaysia on track for another double-digit annual growth

By RAHIMI YUNUS

BMW Group Malaysia is expected to achieve another good year with double-digit growth, boosted by its best-selling models and new launches.

BMW Malaysia Sdn Bhd head of corporate communications Sashi Ambi said the projection matches the company’s double-digit growth last year.

“So far, we are on track to achieve that,” he said at the launch of the BMW 6 Series Gran Turismo (GT) in Kuala Lumpur yesterday.

MD and CEO Harald Hoelzl said sales will mostly be driven by the company’s SUV X5 or “The Boss”, followed by BMW 3 Series and 5 Series.

Last year, BMW sold 10,618 cars, up 18% year-on-year from the 9,000 vehicles that it delivered in 2016.

Its SUV range in the X-Series has been the backbone of its sales performance with over 4,200 units sold, equating to 39.6% of the total 10,618 cars.

Apart from the BMW brand, the German carmaker also sells MINI and Motorrad vehicles, which added 1,010 and 1,052 units respectively to the group’s total volume last year.

Sashi said the company has about one or two more new launches planned this year.

He said the 6 Series GT unveiled yesterday will be locally assembled at its partner plant in Kulim, Kedah, growing the company’s portfolio of locally assembled models to nine and 11 variants to date.

The 6 Series GT, a successor to the 5 Series GT, will be offered in BMW 630i GT variant that is capable of going from 0kph to 100kph in 6.3 seconds with a maximum output of 258hp and 400Nm of peak torque.

The variant is set to be the closest rival to the recently launched Mercedes-Ben CLS-Class.

Having the looks of a coupé, the 6 Series GT received the EuroCar Body Award in 2017 for its body and design, supported by the BMW Efficient Lightweight technology.

The new 6 GT is tagged at an estimated retail price of RM450,000 on the road, without insurance.

BMW Malaysia recently announced that most of its completely-knocked down (CKD) models are cheaper under the Sales and Services Tax (SST) compared to the previous Goods and Services Tax.

The 1 Series and 3 Series in the variant 318i Luxury and X1 are all RM3,000 less now. The 5 Series, both the 530e Sport and 530i M Sport, saw a substantial drop in their prices, RM15,000 and RM9,000 respectively.

The 7 Series is also cheaper by RM4,000 to RM594,800 under the 10% SST.

However, the X5 is the only CKD model to see its price rising by RM2,000 to RM390,888.

Meanwhile, the prices of completely-built up (CBU) units including the 4 Series, X2, M4, M5 and i8 rose between RM7,000 and RM12,000.

For MINIs, prices increased across the board except for CKD models Countryman Sports and Countryman plug-in hybrid, which had RM5,000 reduced to RM240,888 and RM250,880 respectively.

Prices of all Motorrad bikes, either CKDs or CBUs, were raised between RM1,000 and RM3,000, except those under 250cc which are exempted from the SST.