By SIOW NAN YEE / Pic By BLOOMBERG
Sunway Pyramid has recorded a 5% year-on-year traffic growth based on the number of cars that accessed the mall last year, the highest ever so far, despite weaker consumer sentiment while facing competition from e-commerce and more new malls in the Klang Valley.
Sunway Malls COO Kevin Tan said the group’s initiatives to ease vehicular traffic congestions and to facilitate seamless connectivity within Sunway City and Subang Jaya are among the reasons for the increase in traffic count.
“The Sunway Group had invested RM200 millions on road connectivity by constructing a new interchange from KESAS (Konsortium Expressway Shah Alam Selangor Sdn Bhd) highway, as well as undertaken road widening project along the NPE (New Pantai Expressway) leading to the Kewajipan roundabout,” he said in a statement yesterday.
Tan said these projects, which had reduced congestion and allowed quicker access into Sunway City, were fully funded by Sunway Bhd as part of Sunway City’s ongoing development plan and community service.
“Plans are in the pipeline to ease the congestion due to inter-weaving traffic in front of the gateway entrance to the mall,” he added.
Apart from the various structural initiatives invested by Sunway Group for accessibility, Tan also attributed the positive increase in traffic to the popularity and growth of ride-hailing segment.
“We see ride-hailing as another key driver that positively contributed to the increase in footfall of the mall,” he said.
Meanwhile, Sunway Pyramid plans to increase its prefered parking facility by 80% from 180 bays to 330 bays to meet demand from the rising number of families visiting the malls.
The mall currently has approximately 10,000 parking bays which are integrated with the Sunway Resort Hotel and Spa, Sunway Pinnacle and other Sunway business units in the vicinity.
The mall operator is also expected to increase its net lettable area from 7.7 million sq ft (0.72 sq m) to 10.2 million sq ft by 2020 across its five malls in operation.